Fridge Magnet Printing

When companies and businesses use fridge magnets for marketing and promotion, it is important to understand why refrigerator magnets are beneficial and helpful in increasing sales and profits. Although business cards or brochures have been a common marketing tool for companies and businesses in the past, many people often see the business card or brochure only once before tossing it into the garbage can or stuffing it into a junk drawer. Not only is this an ineffective way to promote your business, but the inefficiency costs you money. By printing out your promotional flyer or business card on a magnet, instead of on paper, people are more likely to place the magnets on a refrigerator instead of into the garbage can or drawer. When your refrigerator magnet is on a potential client's refrigerator, that person sees your business information or promotion every time she passes by her fridge or looks inside of it for something to eat. This enables the potential buyer to view your information dozens or possibly hundreds of times in a week. Using fridge magnets for promoting a company or business is not only practical, but efficient as well because you receive the greatest visibility with the minimal amount of cost.

Cost

Years ago, companies would have to have a professional graphics company print out fridge magnets, which often required a silk screening cost on top of the cost to print out the magnets. You would have to wait weeks, or even months, to receive your fridge magnets in the mail. However, more modern print-on-demand companies print refrigerator magnets inexpensively and quickly. Print-on-demand companies upload images and text digitally, eliminating the need for a silk screen or more archaic printing methods. The companies print and ship the refrigerator magnets in a matter of days, making the process prompt and efficient. It is always a good idea to price a few different print-on-demand companies' magnets before having your fridge magnets printed out. Even though using a print-on-demand company is cheaper than using a graphics company, it is still possible to save even more money by shopping around.

Promotional Techniques

Once you have your fridge magnets featuring your business or company information, you may not know what to do with them. Many people pass out business card-sized magnets instead of paper business cards. Other people include a couple of larger fridge magnet with a work order or receipt, allowing current clients to keep one magnet for themselves and give the second one to a friend or family member who may need the same service. If you are printing shanghai fridge magnets for an organization, you can hand out refrigerator magnets at a booth or stand during a festival or conference relevant to your organization's purpose. Not only do refrigerator magnets look professional and high-end, but they will be memorable for a long time by taking up a semi-permanent place on a potential client's fridge.